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From bold prints to classic stripes, soft denim to buttery suede, nailing the revival of ’70s fashion is all about investing in those few key elements. The latest campaign from H&M not only includes all of those things – proving that you don’t need to spend big to have a killer, on-trend autumn wardrobe – but it does so with superbabe Lara Stone in the starring role. Based around the concept of new elegance (keep an eye on the tag #HMNewElegance), the collection is understated with a distinctly retro twist, and it’s all the inspiration you need to get into the mood of the season.

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