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Essena O’Neill is telling it like it is. You’ve probably seen it by now: her radical denouncement of social media, itself gone more viral than she could have imagined. O’Neill had social media success: half a million Instagram followers, 200,000 YouTube subscribers, modelling contracts and product sponsorships. And then just days ago she publicly quit, saying that social media had “consumed” her.

O’Neill deleted thousands of photos and changed the captions on others to reveal what really went on behind the scenes to nail the perfect Instagram shot. She confirmed something so many of us know and yet so many still, unfortunately, do not: the perfect, happy lives that Instagram depicts are often not that happy at all.

Article continues. To read it in full visit 'Why this girl’s radical denouncement of social media truly matters' at Fashionising.com »

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